Our Story
The Story of Shot MaMa’s
The complete illustrated story
Take Your Shot
Read how Rita became Shot MaMa and the life, friendships and teams behind the name.
Read the bookJoin our list for news, events, new products and special offers.
Join the interest listIt started with softball.
It’s about the people.
Shot MaMa’s didn’t start as a business.
It started after softball games, where friends gathered around homemade shots, laughed until sunset, and celebrated every moment—big or small.
What began as a simple tradition became a nickname… Shot MaMa.
Today, that same spirit lives on through Shot MaMa’s—a community built around good people, unforgettable vacations, life on the water, beach days, golf rounds, and raising a glass to making memories together.
Our hats aren’t just something you wear. They’re a reminder to say yes to adventure, bring your people together, and make every trip one worth remembering.
Shot MaMa’s is a Florida lifestyle and apparel brand inspired by sports, boating, outdoor adventures and good times with good people.
Take your shot. Do what you love.
Find your people. Make it count.